2,610
Addressable Hubs
1,000
Current Milestone Target
38%
Conservative Market Penetration
Total Addressable Market (TAM)
Breakdown of US suitability based on 1 Hub per 50,000 Households.
Tier 1: Major Metros
1,480 Hubs
Focusing on the top 50 MSAs (NYC, LA, Phoenix, Miami).
Tier 2: Secondary Cities
680 Hubs
Capturing growth in MSAs ranked 51–200.
Tier 3: Regional Hubs
450 Hubs
High-density vacation hubs and regional centers.
The Self-Storage
Synergy.
50,000 Facilities
Total number of existing self-storage assets across the United States.
5.2% Penetration
24dry only needs a tiny fraction of existing storage sites to reach total US saturation.
Expanding the Population Threshold
By including Portable AC, Chainsaws, and Cleaning Gear, we lower the household density required for a store to be profitable. This allows us to dominate Tier 3 markets that competitors with high labor costs cannot afford to enter.
HVAC Rentals
Storm Recovery
Floor Cleaning
Utility Tools